Physical endpoints are mission-critical to consumer engagement. They bridge the digital experience to the physical world and can enhance, augment and even replace the physical branch. They are a frequent "face" to your brand. ROI is key; and when properly realized—from a consumer perspective and a process perspective—they are perhaps one of the greatest tools bankers have at their disposal to engage, retain and grow a customer base for the digitally-enabled future of banking.
"stated that a wide network coverage of ATMs has a high or very high influence to choose a bank."
How industry leaders maximize customer engagement and strategic ROI.
Smartphone use has exploded. Cash in circulation is on the rise. And nowhere do these two trends converge more precisely than at the ATM. In a new comprehensive guide, we’ll share how financial institutions around the globe are rethinking their self-service channel strategy to harness the full power of the ATM.
Offer the same message, no matter what the vehicle …or, personalize and target your message in hyper-specific and localized ways. Discover how you can easily extend marketing campaigns to your ATM channel.